Nitches, Inc. is an apparel importer with headquarters in San Diego, California. Founded in 1973, we produce and sell men’s and women’s wholesale apparel across the spectrum of retailers, from premium to discount department stores, from mass merchants to specialty chains and independents. Our product lines include owned brands, licensed brands, strategic distribution alliances and private label offerings.
We compete on the basis of quality, price and execution. For us, quality starts with design and extends through sourcing and production, because products that are well designed and well produced look the best on the selling floor, have lower rates of return and leave a lasting positive impression with retailers and consumers alike. We make sure we know the consumer because we don’t just sell TO the retailer, we must sell THROUGH the retailer to the end consumer. By designing trend-right styles in the silhouettes and fabrics consumers want, we give them the confidence that future purchases of our products will be equally satisfying in terms of style, fit and wearability.