which needed more than the youthful look of Op. Jenks responded by creating the Newport Blue® brand. With designs and styling targeting water-related activities, Newport Blue® quickly became an essential lifestyle men’s collection.

           Newport Blue® caters to the active man who has a passion for adventure and yet knows how to relax. Designs and graphics encompass a wide range of men’s passions and pastimes such as surfing, fishing, boats, golf, cars, motorcycles and the night life.

          Spring/summer collections include short sleeve knit and woven shirts, themed graphic tees, swimwear, and deck shorts. Fall collections feature long sleeve knit and woven shirts, fleece, and lightweight outerwear.

           The Newport Blue® brand is directed toward better men’s stores, specialty chains, and department stores and is moderately priced.